Seek Commonalities To Create Trust
People like those who are like themselves. People believe those whom they like. Don’t believe me? Describe your best friend. Chances are, he or she is a mirror image of yourself.
You want rapport? Then always mine for similar attitudes, likes, dislikes, cultural backgrounds, virtues, experiences, career objectives, and values. Highlight the commonalities in your conversation and behavior. You’ll create instantaneous attraction even with total strangers!You see, creating similarity, even artificial similarity create hidden cues that the subconscious looks for. When people detect these cues, their minds think “little can go wrong between us- after all, we think the same!” Similarity eliminates risk and perceived danger. It breeds comfort.
The next time you want to create a great impression on a fantastic new stranger, ask her “What’s the story behind that.” Listen. Then say “me too!”
Watch the stars light her eyes.
